Category: digital marketing

digital marketing

SEO Content Development Drives First-Page Google Ranking – Case Study

SEO CONTENT AND KEYWORD DEVELOPMENT DRIVE FIRST-PAGE GOOGLE RESULTS SEO Content Development Drives First-Page Google Ranking How SEO content development drives first-page Google ranking? This case study outlines how our team used SEO content, link building and content development to reach first-page Google ranking for our client, OLEO. The start-up came to us to launch its …

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Comparing social media tools

Comparing Social Media Management Tools for Businesses

Benefits & Comparisons between top-rated social media management tools of 2020 Whether your business has 2 social media accounts or 25, your life will be much easier if you manage all of your accounts from one place using a social media management tool. In case you’re wondering what a social media management tool is, it’s …

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How To Use Instagram Stories and Instagram TV In Your Business

How To Use Instagram Stories and Instagram TV In Your Business “Am I leveraging social media to the best of my ability?” is a question that many business owners ask themselves. According to Digital Media in Business, “88% of consumers expect businesses to integrate digital assistants as part of the shopping experience, to help them …

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Maintaining a Small Business During COVID-19

Maintaining A Small Business During COVID-19 Downtown Indianapolis, Indiana looks different these days with many businesses shifting toward working from home or even closing due to the COVID-19 pandemic. The hustle and bustle traffic of summer’s past is nothing more than a distant memory; a memory that could become a fantasy as Indianapolis adapts to …

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WHY SOCIAL MEDIA GIVEAWAYS WORK & HOW-TO TIPS 

Generating a buzz around your brand that appeals to your target audience isn’t for the faint of heart; it takes sound strategy, patience and determination. Of the various ways to rally excitement about your brand, a popular method that savvy marketers have adopted into their arsenal of tactics is hosting a social media giveaway.  You may have your fair share of experience with social media giveaways …

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Digital Marketing Trends Pre and Post COVID

While it’s been over six months since the outbreak of COVID-19, it’s still an active virus impacting the United States and therefore, consumers and business daily. We’ve seen several adjustments to how companies are advertising and how consumers are responding and proactively approaching the market as well. Before the COVID-19 outbreak, global advertising investment was …

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Ideas for Breakfast

We have a breakfast “brainfood” special planned for you!   Our CEO, Adriana Cowdin, will be the featured guest on a new webinar series called, Ideas for Breakfast, featuring digital marketers and creative thinkers to start your day off right. Join her, and Despi Ross, CMO of OldSpeake on July 15th at 9 AM EST for a discussion about digital advertising trends and tips in the post-COVID era.  Where …

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Top 10 Digital Marketing Statistics for 2020

Top 10 Digital Marketing Statistics for 2020

Whether you’re developing your strategy for 2020, or revising an already developed strategy due to the current market, these 10 digital marketing statistics will help inform and shape your direction. These 10 Stats are ones that every digital marketer needs to know in 2020. digital advertising is increasingly competitive 1. Global ad spend will reach …

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